Why is enhypen's popularity in SK like that?

Hi so I recently got interested in enhypen and got sucked into their rabbit hole.

They're all pretty fun to watch and they have great music. Not to mention their visuals are crazy. Have a pretty solid storyline that equally engaging.

So naturally I don't get why they're popularity in SK not up to that par? They're pretty crazy in Japan and in the US. Also we've seen Madrid going absolutely crazy for them as well. And their world tour is going great.

So what's up with SK?

Edit: This post is unexpectedly reaching slot of people so please guide me on their streaming goals. I wanna help.